Module 2

MODULE 2 – The use of AI and the practical connotations of data protection, IT security and ethical principles

Path to excellence: The use of AI and the practical connotations of data protection, cybersecurity and ethical principles
academic year 2023/2024

35 hours per academic year
extended mode
recipients: students of the L20 three-year degree course in Innovative Technologies for Digital Communication, other students of Link Campus University and external subjects.
This module addresses:

  • The knowledge gap on AI and the characteristics it must have to be in line with EU fundamental principles.
  • The knowledge gap on the ethical implications of using AI.
  • The knowledge gap on data protection and cybersecurity related to the use of artificial intelligence;
  • The gap relating to the implications linked to digital communication and the related responsibility profiles.
  • The EU Code of Ethics and issues related to the ethical use of AI in a historical context such as the current one
  • The practices prohibited for AI, those that leverage the vulnerabilities of individuals (linked to social or economic status), and the transparency measures necessary for the lawful use of AI.
2023 / 2024

As part of the Buth-AI project, participants had the opportunity to explore a number of topics related to the practical applications of artificial intelligence.

In particular, the aspects of personal data protection were addressed, with specific reference to the implications that AI systems entail for the protection of personal data, for their use and for their protection, of ethics, which governs, or should govern, all phases of the use of AI, from the design of the algorithms to the use of the output generated by them, both with reference to the translation sector, where artificial intelligence could represent a ‘threat’ to the activity of the professional translator.

During the course, a game called the Buth-AI game was created with the specific aim of introducing young people to the conscious use of artificial intelligence systems.

The game, through a series of questions, leads the player on a path towards becoming aware of the mechanisms, principles and criticalities connected to artificial intelligence systems, so that the use of these tools is not only a passive and automatic use, but a reasoned and conscious one, both of the risks and of the opportunities that AI offers to all users. 

Why a game made by young people, for young people?

We used the subject knowledge provided by the experts who took turns in the theoretical lessons to apply them to the practical needs and requirements of the young people participating in the project. This synergy allowed us to create a game that, although it deals with a complex subject, provides concrete indications, using simple language that can be used by everyone.

CLICK HERE TO DOWNLOAD THE LESSON CALENDAR

STUDENT PRESENTATION:

 
 

I principi etici nell’universo dell’IA

Ethical principles in the AI ​​Universe

Click on presentation to download

 

Tabellone_GameButhAI

Scoreboard buthai

Click on presentation to download

 

Artificial intelligence. Practical applications in the field of translation.

Personal data protection and Artificial Intelligence

Find out what students think about our course!

Now in its second year, the course addressed the practical aspects of Artificial Intelligence, investigating its applications in various sectors, from ethics to criminology, from the environment to wine and food production, from business to education and minors, including an analysis of the critical issues related to the contractual use of AI and the protection of personal data.

The course was taught by leading national experts, with the participation of both professionals who had already been involved in the previous edition and new figures who, thanks to their experience, enriched the skills made available to course participants.

Click here to download the 2024/2025 programme of path of excellence. 

This was an important opportunity to promote European civic education with a specific focus on the transformations brought about by Artificial Intelligence in our lives and societies, with a close look at the recommendations introduced by the European Guidelines on Artificial Intelligence. 

 

Student activities: 

During the workshop, participants, in the role of corporate CIOs, analysed defensive strategies, response protocols and methods for managing a simulated data breach, gaining hands-on experience of the decision-making and organisational processes involved in IT security. The training activities thus ensured comprehensive, up-to-date and highly practical preparation. Their work is presented below.

Student presentations

L’AI al servizio dell’agricoltura
Click on the presentation to download

L’AI al servizio dell’agricoltura
Click on the presentation to download

L’AI Act e l’ingresso nel panorama normativo europeo
Click on the presentation to download

Intelligenza Artificiale nel Marketing: rivoluzionare il mondo in cui i brand comunicano
Click on the presentation to download

Implicazioni etiche dell’AI per l’utilizzo dei deep fake: una pericolosa de
Click on the presentation to download

La sfida dell’IA nella P.A. in particolare nell’Ente locale.
Click on the presentation to download

Pathway of Excellence ‘The use of AI and the practical implications of data protection, IT security and ethical principles’ A.Y. 2025-2026

For the academic year 2025-2026, the Link Campus University will once again host the Pathway of Excellence ‘The use of AI and the practical implications of data protection, cybersecurity and ethical principles’ as part of the degree course in Innovative Technologies for Digital Communication – Innovative technologies for digital communication (L-20), and part of the Buth-AI project, Building Trust in Human-Centric Artificial Intelligence – project number: 101127627. 

In its third year, the course will address the practical aspects of Artificial Intelligence, investigating its applications in various sectors, from public administration to banking, from art to the apps we download and use on our devices, from healthcare to the management and protection of personal data.

Course participants will also have the opportunity to take part in a practical workshop in which they will carry out a project on the governance of artificial intelligence.

As in previous years, the course will feature lectures by leading national experts, professionals who participated in the last edition, and newcomers who will enrich the skills offered to participants with their experience.

Classes will begin in mid-February 2026 and will be held on Fridays. Attendance is free and open to all. Further information about the classes and the final programme will be published on the Buth-AI project website and on the DiTES research centre website.

Below is the final schedule:

  • 20 February, 14.00 – 17.00: Artificial intelligence in public administration
  • 27 February, 14.00 – 17.00: Data management in AI systems in wine-producing companies
  • 06.03 14.00 – 17.00: Artificial intelligence and art: what are the future prospects?
  • 13.03 14.00 – 17.00: The role of AI in healthcare
  • 20.03 14.00 -17.00: The role of AI in companies between analysis, forecasting and standardisation
  • 27.03 14.00 – 17.00: The social implications of AI use
  • 10.04 14.00 – 17.00: Artificial intelligence in the banking sector
  • 17.04 14.00 – 17.00: Practical workshop
  • 28.04 14.00 – 17.00: Practical workshop
  • 15.05 14.00 – 17.00: Practical workshop
  • 22.05 14.00 – 17.00: Practical workshop

Applications must be sent to dites.progetti@unilink.it with a copy to f.destefani@unilink.it and s.capogna@unilink.it, using the form available for download at this link by 6 February 2026.

For information: f.destefani@unilink.it

Pursuant to Article 8 of the Link Campus University Regulations for Pathways of Excellence, the University grants students who have successfully completed the programme the right to enrol, within the following 12 months, in a course that is part of its educational offering, benefiting from a 50% reduction in tuition fees on the basis of merit.

As part of the Buth-AI project, participants had the opportunity to explore a number of topics related to the practical applications of artificial intelligence.

In particular, the aspects of personal data protection were addressed, with specific reference to the implications that AI systems entail for the protection of personal data, for their use and for their protection, of ethics, which governs, or should govern, all phases of the use of AI, from the design of the algorithms to the use of the output generated by them, both with reference to the translation sector, where artificial intelligence could represent a ‘threat’ to the activity of the professional translator.

During the course, a game called the Buth-AI game was created with the specific aim of introducing young people to the conscious use of artificial intelligence systems.

The game, through a series of questions, leads the player on a path towards becoming aware of the mechanisms, principles and criticalities connected to artificial intelligence systems, so that the use of these tools is not only a passive and automatic use, but a reasoned and conscious one, both of the risks and of the opportunities that AI offers to all users. 

Why a game made by young people, for young people?

We used the subject knowledge provided by the experts who took turns in the theoretical lessons to apply them to the practical needs and requirements of the young people participating in the project. This synergy allowed us to create a game that, although it deals with a complex subject, provides concrete indications, using simple language that can be used by everyone.

CLICK HERE TO DOWNLOAD THE LESSON CALENDAR

STUDENT PRESENTATION:

 
 

I principi etici nell’universo dell’IA

Ethical principles in the AI ​​Universe

Click on presentation to download

 

Tabellone_GameButhAI

Scoreboard buthai

Click on presentation to download

 
 

Artificial intelligence. Practical applications in the field of translation.

Personal data protection and Artificial Intelligence

 

Find out what students think about our course!

Now in its second year, the course addressed the practical aspects of Artificial Intelligence, investigating its applications in various sectors, from ethics to criminology, from the environment to wine and food production, from business to education and minors, including an analysis of the critical issues related to the contractual use of AI and the protection of personal data.

The course was taught by leading national experts, with the participation of both professionals who had already been involved in the previous edition and new figures who, thanks to their experience, enriched the skills made available to course participants.

 

Click here to download the 2024/2025 programme of path of excellence. 

 

This was an important opportunity to promote European civic education with a specific focus on the transformations brought about by Artificial Intelligence in our lives and societies, with a close look at the recommendations introduced by the European Guidelines on Artificial Intelligence. 

 

Student activities: 

During the workshop, participants, in the role of corporate CIOs, analysed defensive strategies, response protocols and methods for managing a simulated data breach, gaining hands-on experience of the decision-making and organisational processes involved in IT security. The training activities thus ensured comprehensive, up-to-date and highly practical preparation. Their work is presented below.

Student presentations

 

L’AI AL SERVIZIO DELL’AGRICOLTURA

 

 

 

 


L’AI al servizio dell’agricoltura
Click on the presentation to download

 

l'uso etico dell'Ai nei progetti di Ricerca
L’uso etico dell’AI nei progetti di ricerca
Click on the presentation to download

 

l'AI act
L’AI Act e l’ingresso nel panorama normativo europeo
Click on the presentation to download

 

Ai-BUTH-ai
Intelligenza Artificiale nel Marketing: rivoluzionare il modo in cui i brand comunicano
Click on the presentation to download

 

implicazioni etiche dell'Ai per utilizzo dei deep fake
Implicazioni etiche dell’AI per l’utilizzo dei deep fake: una pericolosa declinazione degli strumenti di intelligenza artificiale
Click on the presentation to download

 

La sfida dell’IA nella P.A., in particolare nell’Ente locale.

La sfida dell’IA nella P.A., in particolare nell’Ente locale.
Click on the presentation to download

Pathway of Excellence ‘The use of AI and the practical implications of data protection, IT security and ethical principles’ A.Y. 2025-2026

For the academic year 2025-2026, the Link Campus University will once again host the Pathway of Excellence ‘The use of AI and the practical implications of data protection, cybersecurity and ethical principles’ as part of the degree course in Innovative Technologies for Digital Communication – Innovative technologies for digital communication (L-20), and part of the Buth-AI project, Building Trust in Human-Centric Artificial Intelligence – project number: 101127627. 

In its third year, the course will address the practical aspects of Artificial Intelligence, investigating its applications in various sectors, from public administration to banking, from art to the apps we download and use on our devices, from healthcare to the management and protection of personal data.

Course participants will also have the opportunity to take part in a practical workshop in which they will carry out a project on the governance of artificial intelligence.

As in previous years, the course will feature lectures by leading national experts, professionals who participated in the last edition, and newcomers who will enrich the skills offered to participants with their experience.

Classes will begin in mid-February 2026 and will be held on Fridays. Attendance is free and open to all. Further information about the classes and the final programme will be published on the Buth-AI project website and on the DiTES research centre website.

Below is the final schedule:

  • 20 February, 14.00 – 17.00: Artificial intelligence in public administration
  • 27 February, 14.00 – 17.00: Data management in AI systems in wine-producing companies
  • 06.03 14.00 – 17.00: Artificial intelligence and art: what are the future prospects?
  • 13.03 14.00 – 17.00: The role of AI in healthcare
  • 20.03 14.00 -17.00: The role of AI in companies between analysis, forecasting and standardisation
  • 27.03 14.00 – 17.00: The social implications of AI use
  • 10.04 14.00 – 17.00: Artificial intelligence in the banking sector
  • 17.04 14.00 – 17.00: Practical workshop
  • 28.04 14.00 – 17.00: Practical workshop
  • 15.05 14.00 – 17.00: Practical workshop
  • 22.05 14.00 – 17.00: Practical workshop

Applications must be sent to dites.progetti@unilink.it with a copy to f.destefani@unilink.it and s.capogna@unilink.it, using the form available for download at this link by 6 February 2026.

For information: f.destefani@unilink.it

Pursuant to Article 8 of the Link Campus University Regulations for Pathways of Excellence, the University grants students who have successfully completed the programme the right to enrol, within the following 12 months, in a course that is part of its educational offering, benefiting from a 50% reduction in tuition fees on the basis of merit.

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